Now all I have to do is come up with the topic for my Capstone Project...
Greetings,
I'm putting my full plea here on my blog so I can link to it
from other places. I have a couple upcoming projects to do for my
Business Analytics class at Columbia (part of my Master's in Information and
Knowledge Strategy). The course is taught by Jeanne Harris, a top
consultant at Accenture in their Institute for High Performance, and a
co-author of Competing on Analytics: The New Science of Winning
and Analytics at Work: Smarter Decisions, Better Results
.
Since I'm currently job hunting, I don't have a workplace at
which to perform my analysis, so I'm looking for a willing victim. :)
From the project descriptions (copied below), most of the information
gathering will need to be done in the next week. I'll need to be able to
interview managers or other decision-makers within a company about how they
make decisions, what data they gather and analyze to aid in their
decision-making, and how use of data factors into organizational strategy.
I can evaluate any kind or size of business. The benefit to your
company would be written analyses of your organization's analytical
capabilities, and a proposal for how the organization could improve the
maturity level of their analytical capabilities. The first week will be
the main data gathering, but it's possible (maybe likely) that I'll need to
perform some follow-up in the later weeks in order to fine tune the maturity
level improvement proposal.
If your company, or someone you know, would be interested in
a free analysis of your analytic capabilities, please contact me asap. If
you go to view my profile, there's an "email me" link to my gmail
address. Or you can email me at my student address, aea2146 AT
columbia.edu. Or, if you scroll waaaayyyyyy down to the bottom of the
blog, the image of the front of my networking card has my gmail addy and phone
number on it.
Thank you!
Alexis
Analytical Assessment
project:
In your first assignment for this course, you will assess
the degree of your organization’s analytical completion. You will use this
analysis in your second assignment (due later in the semester) to help you
think through how you might build on this capacity.
To complete this assignment, do the following:
- Research your
organization’s approach to analytics and decision making. You may
need to talk to managers about how they make decisions. What kind of data
do managers look at when they make decisions? What kind of data is
available? To whom and how do they have to justify their decisions? As you
research, continue to look deeper at the use of data in the organization:
how does data drive strategy?
- Consider the primary
attributes of analytical competitors from the Competing on Analytics text.Which
of these four attributes is your organization exhibiting? As you define
the presence of any of all of the four, use examples from your research to
demonstrate why you believe they exist or do not exist.
- Define what stage of
analytical competition your organization is currently operating
under. Be sure you have read the description of these five stages
in Competing on Analytics. Defend your assessment.
- Finally, define what
stage of analytical competition you would select as your organization’s
desired state. Not every organization is seeking to be a Stage 5
organization. Based on what you know about leaders in your industry and
your own organization’s positioning, what would you recommend as a goal
for your organization? Defend your assessment.
Your analysis should be a cohesive, three to five-page
essay. You will submit your paper to the course dropbox by Sunday,
February 12 and 11:59 pm, ET. You will receive your graded assignment by
February 15 so that you can begin working on your next assignment.
IMPORANT NOTE: I am aware that this assignment asks
you to describe data usage and business processes that you may not feel
comfortable sharing with your colleagues. Please understand that when you
submit your project to the course dropbox, your instructor and facilitator are
the only people who have access to these assignments. At no point will I ask
you to share these papers or their content with the other members of your
cohort.
Analytical
Improvement Plan project:
In your first assignment for this course, you assessed the
degree of your organization’s analytical competition and defined its goal
state. Now, you will use this information to develop a plan for how you might
build on this capacity and help you reach your desired stage of competition. To
do this, you will follow the DELTA model described in Analytics at Work and
covered in this course during Units 4 through 10. I recommend that you write
your paper piece by piece as we go through each module of the course. That will
allow you to take advantage of the optional DELTA forums for posting your
questions about the content and will help you to manage your time. You will
submit your final, cohesive paper on March 18 at 11:59 pm, ET.
To complete this assignment, you will do the following:
- Apply each DELTA
component to your organization’s analytic maturity. I recommend
you work through your paper each week as you progress through these units.
As you learn more about each component of the model, answer the following
questions: At what stage is your organization relative to this specific
DELTA component? For example, your organization may be at a Stage 3 when
it comes to Data use but may be far more primitive in its Leadership
commitment to analytics. What would it look like if your organization were
to move from its current stage to the desired stage? Think both about how
your course text describes each phase and what it would look like in the
specific context of your organization. What recommendations can you
provide that would help your organization advance to this next stage? Your
text and our discussions may lead to some concrete items, but I am looking
for you to use these as foundational suggestions and to develop
innovative, targeted ideas for how you might improve the use of analytics
in your own organization.
- Synthesize your plan
and define a holistic rationale for your conclusions. Look
realistically at the plans you have developed for how each of these
components can be used to strengthen your organization’s capacity. How
will you structure an intervention plan that you can deploy as your
organization’s knowledge leader? Explain the overall impact
this plan might have on your organization’s strategic use of analytics.
Please note that this is very important: I am far more interested than how
you see analytics impacting strategic decisions (approaches to products,
markets, customers, etc.) than how you see them impacting specific tactics
(pricing, transactional items, etc.). Your analysis should be a
cohesive, 5-7-page essay. You will submit your paper to the course drop
box by March 18 at 11:59 pm, ET. I will return this paper
with comments before our live session during the final week of the course.
IMPORANT NOTE: I am aware that this assignment asks you to
describe data usage and business processes that you may not feel comfortable
sharing with your colleagues. Please understand that when you submit your
project to the course drop box, your instructor and facilitator are the only
people who have access to these assignments. At no point will I ask you to
share these papers or their content with the other members of your cohort.
No comments:
Post a Comment